About Me

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Helping Brands Scale With Data & Strategy

Hi, I’m Gerlie Espinoza, a Google Ads Specialist in the Philippines, SEO Specialist & Strategist, and Google Merchant Center Expert passionate about helping businesses grow through data-driven marketing.

Over the years, I’ve worked with eCommerce, healthcare, and service-based businesses across the US, Canada, Australia, the UK, and Europe, helping them generate leads, increase revenue, and improve marketing performance through strategic digital marketing campaigns.

Based in the Philippines, I partner with agencies, brands, and business owners worldwide to develop growth-focused marketing strategies backed by data, analytics, and continuous optimization.

Outside of work, I’m a proud wife and mother of three who enjoys continuous learning, problem-solving, and helping businesses achieve measurable growth.

Let's connect.
Google Ads, SEO Specialist & Strategist, eCommerce Growth

I specialize in Google Ads management, Google Merchant Center optimization, SEO strategy, and conversion tracking, helping businesses attract qualified traffic, improve visibility, and drive measurable growth.

My expertise includes audience research, custom segmentation, audience signals, campaign structure optimization, data reporting, and performance analysis. I leverage GA4, Looker Studio, Enhanced Conversions, and conversion tracking to uncover insights and identify growth opportunities.

I have experience managing Performance Max, Shopping, Search, Demand Gen, and remarketing campaigns for eCommerce, healthcare, and service-based businesses. My focus is on building scalable strategies that increase leads, maximize ROI, and support long-term business growth.

As an SEO Strategist in the Philippines, I help businesses improve their search visibility through  keyword research, on-page & off-page optimization, content strategy, and website performance improvements. My goal is to increase organic traffic, improve search rankings, and turn visitors into customers.

Technical Skills & Marketing Expertise

Description

I combine digital marketing strategy with technical implementation to help businesses make better decisions and achieve measurable growth. My experience includes Google Ads management, SEO optimization, conversion tracking, audience segmentation, data analysis, reporting, and Google Merchant Center management.

By combining marketing insights with analytics, I help businesses identify opportunities, improve campaign performance, and maximize return on investment

Google Ads & Performance Marketing
Conversion Tracking & Analytics
Google Merchant Center & Product Feeds
SEO & Technical Optimization

Why Businesses Choose to Work With Me

Helping businesses across the Philippines and worldwide achieve growth through Google Ads, SEO, and data-driven marketing.

I believe successful marketing starts with data. By analyzing performance trends, audience behavior, and conversion metrics, I uncover opportunities that help businesses improve efficiency, maximize ROI, and achieve sustainable growth.

Data-Driven Decision Making

I have experience managing Search, Shopping, Performance Max, Demand Gen, and remarketing campaigns across multiple industries. My focus is on driving qualified traffic, generating leads, and maximizing return on ad spend through continuous optimization.

Google Ads & PPC Expertise

From GA4 and Enhanced Conversions to conversion tracking and performance reporting, I ensure marketing decisions are backed by accurate data and actionable insights that support business growth.

Analytics & Conversion Tracking

I help eCommerce businesses optimize product feeds, troubleshoot Google Merchant Center issues, improve product visibility, and maintain eligibility for Google Shopping and Performance Max campaigns. I also support Product Ratings, Google Promotions, feed optimization, and product data enhancements that help drive stronger visibility, higher click-through rates, and increased sales.

Google Merchant Center Management

I help businesses increase organic visibility through keyword research, on-page optimization, off-page SEO, content strategy, and technical SEO best practices. By improving search rankings, building website authority, and enhancing user experience, I help businesses attract qualified organic traffic and generate sustainable growth.

SEO & Organic Growth

Let's Work Together

Looking for a Google Ads Specialist, SEO Strategist, or Google Merchant Center Expert in the Philippines? I’d love to learn more about your business and discuss how we can drive measurable growth through data-driven marketing.